What You Measure Improves: Benchmarking Your Optometric Practice for Maximum Profitability 

Thursday, December 08, 2011 12:13:00 PM

Listen to Dr. Mark Wright, OD, FCOVD, present MBA benchmarks on such measures as gross revenue per exam, exams per OD hour and recall effectiveness. You will also hear Dr. Wright field questions about how to measure practice performance and set goals for greater efficiency and profitability.

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