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This survey examines lens dispensing habits, lens mark-ups and lens eyewear management processes of independent ODs.
Examined here are current contact lens management practices of independent optometrists. Including product usage, annual supply sales, soft lens inventory, and other management processes.
Examined here are best practices in website management. This includes internal vs. external management, costs, content mix and frequency of updating, as well as site functionality, usage measurement and search engine optimization.
The findings of this survey will allow you to examine staff hiring, compensation and management practices and OD desires for staff improvements.
The findings of this survey will allow you to examine how your practice ranks in best practice adoption among all U.S. independent ODs in financial, marketing and staff management processes.
SUNY College of Optometry
New York, NY
Additional dates will be announced soon.
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