May 3, 2012
By Mark Wright, OD, FCOVD
To manage, you must measure. And by measure, we mean regularly analyzing your practice based on several key metrics.
Here are two important metrics you need to know about your practice: the gross revenue per staff hour of non-OD staff (by non-OD staff, we mean staff who are not optometrists and not working in an in-office laboratory, if you have one) and the percentage of overall revenue you spend on non-OD staff.
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